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Microsoft kills off Zune hardware

Details are still coming in, but it looks like Microsoft will be killing off the Zune. Not much is known, but sources say that Microsoft plans on killing off the hardware aspect of Zune and instead focus on the software aspect.

As Engadget reports, a "person familiar with the decision" is saying that Microsoft won't be producing any new Zune media players. Instead, Microsoft will be focusing on the software aspect of Zune since it already has its foot in the door with the Xbox 360 and Windows Phone operating system. Instead of making new Zune players, Microsoft will be working on improving the software. But will it still be called "Zune?"

Zune, which was introduced in 2006 as an alternative and direct competition to the Apple iPod, never managed to defeat the iPod in sales.

Source: WinBeta


It is quite a shame they are discontinuing with lovely piece of hardware. But to be honest I don't think they promoted it well enough. I have never seen a Zune hardware anywhere to play around with it. It must have been quite limited to some exclusive stores...
Mar 16 2011 08:57 AM
This actually makes sense. They can basically merge the cell phone and zune into one product.
Mar 20 2011 05:27 AM
I've never seen Zune hardware being sold anywhere in Canada either, and even online it was REALLY hard to find (I believe *only* tigerdirect ever sold it online). And the Zune HD seemingly was never available outside of the USA. I really wanted to buy one for quite some time but I just couldn't.

Merging it with a cell phone is the best way to make sure I don't ever buy one. I don't want my mp3 player to come with a $600 price tag or a recurring $100/month bill (if I was into that, I'd already own an iPhone).

Oh well. It looks like I'll keep buying other media players after all.