Disabling app store browsing from foreign systems is a devastating marketing decision. You want people to see your wares. What Microsoft has done is the equivalent of an appliance store charging a cover to get in. If Microsoft wants to compete in the trendy land of consumer electronics, they have to get with the times and stand up a dedicated marketing unit who has top-level decision making authority. Basically, marketing needs to be involved at the design stage, as much as engineers hate that. Shooting from the hip, as Microsoft has always done, was fine when their primary customers were OEMs and IT-heavy businesses, who basically ignored the marketing efforts, but Microsoft just can't do that when they're trying to convince everybody that they're "cooler" than Apple and Google. Even Sony is cooler than Microsoft and they haven't been cool since the mid-90s. Microsoft was never cool. They were basically birthed as a decades old company appealing to old fogies.
EDIT: there are retail stores that do charge covers to get in but they tend to cater toward savvy shoppers who purchase in bulk. In other words, the IT-heavy equivalents of retail shopping. Looky-loos don't shop at these places, and Microsoft wants the looky-loos.
This is an interesting concept. Recent story ...Australian store implements $5 cover charge to combat showrooming ( TechSpot 2013-03-28 )
They are doing it sensibly, with any purchase having the "cover charge" deducted. Still the people are complaining.
I don't have a problem with this concept, because the alternative of "showrooming" will probably lead to the demise of the traditional store. Frankly I'm surprised it has taken this long. When I walk around these stores, the huge Best Buys and Walmarts, and consider the massive real estate, huge amount of employees, stock inventory and management, and utility bills for heating and electricity, I find it hard to believe they can operate in black ink. You know they are getting taxed mercilessly, the employees all need at least minimum wage and health plans etc, and I doubt the utilities are cutting them a wholesale price for oil and electricity. Then I consider what our tiny by comparison house increasingly costs for taxes and utilities and fear for the future, for both home-owners and shop-owners.
Naturally all the kids scream and complain about this concept, wondering aloud why they can't shop around Best Buy trying stuff in real life using free electricity and then go home and put their feet up and click on Amazon to buy something. I kinda used to do the same thing many years ago ( I found it helpful when buying TV's to see 50 of them on at the same time turned to the same channel for a real good comparison ) but still I would usually buy one there in the end. The take-away to this story is that when I did it, we had 10x as many stores. All that is left now is Walmart and Best Buy really, Lechmere, Circuit City, Office Depot, Caldor are long gone ( from here ) and Sears and K-Mart are severely diminished in size and usefulness.
What the kids don't realize is that when the last big box shop closes they won't have anywhere to work to get the cash to be able to buy stuff on Amazon.
Well, after daddy's money stops being available that is.